Gene Simmons has been very open about his drug-free lifestyle and his disdain for other musicians who have lost battles with drug addiction. With that in mind, his latest business venture might find people calling out “hypocrite” or even “Pusherman.”
Simmons has signed on as “Chief Evangelist Officer” for Invictus MD Strategies Corp., a Canadian company that, per their website, “represents a powerful platform of licensed cannabis producers across Canada” that “are committed to providing patients and adult users with high-quality medical-grade marijuana.”
Recreational marijuana use is expected to be legalized this summer in Canada, and companies like Invictus are expected to gain massive revenue. Invictus Chairman and CEO Dan Kriznic said in a press release, "Gene will lead marketing initiatives that will help spread the positive messages that dwell at the heart of Invictus in accordance with the strict regulations of Health Canada's Access to Cannabis for Medical Purposes Regulations (ACMPR), the Food and Drugs Act (FDA) and the Narcotic Control Regulations (NCR.)"
Despite the fact Simmons will be taking part in legal pot business, his involvement alone is questionable, at best, considering everything he has said about drugs in the past.
However, and let’s be honest, The Demon has never met a dollar he didn’t like, and he likely stands to net a significant payday from all of this.
Erica Banas is a rock/classic rock blogger who once did a presentation in a college public speaking course about why The Rolling Stones were better than The Beatles. (She received an A.)